Brand ambassadors are the face of a company, representing them to the public- their potential customers! It’s vitally important that brand ambassadors are engaging, skilled, and experienced in order to successfully promote their company. Read on for some of the best brand ambassador examples.
We have previously published an article titled ‘10 Things Every Brand Ambassador Should Be’, which as the title suggests, outlined 10 qualities that every brand ambassador should possess. These were:
- Knowledge of the company, e.g. its products, services, target audience, history, and FAQs.
- Experience
- Good people skills
- Personality
- Teamwork skills
- A positive can-do attitude
- Reliability/professionalism
- Organisation
- Good record keeping
- Sales skills
To read the aforementioned article in full, click the following link to be taken to the Push Promotions News Page.
Push Promotions Brand Ambassadors
Push Promotions have been supplying brand ambassadors to work at promotional events and marketing campaigns for over a decade! We have the skills and experience required to make your event a true success- from health and beauty specialists, to brand ambassadors with experience in technology, the drinks industry, automobiles, and more!
Promotional staff and brand ambassadors represent your company and its values, we, therefore, know how important it is to hire staff who truly suit your company. With our database of 3000+ promo staff, Push Promotions work closely with clients to select the right staff. We have offices in both Birmingham and London, but our extensive database of promotional personnel covers the entire UK. No matter where your event is, we can provide!
We want our clients to feel confident and relaxed during their promotional activity, so Push Promotions is available 24/7! For every shift, we operate a GPS check-in system, requiring our brand ambassadors to confirm their attendance on the way to their shift, as well as confirmation upon their arrival. Our 24/7 service also means that we are primed for quick turnarounds, briefing/staffing alterations, or answering any questions that you have.
Push Promotions Brand Ambassadors Examples & Experience
Push Promotions have provided brand ambassadors for hundreds of promotional events over the years. Read on for some examples of our best brand ambassadors, and how they helped to successfully promote a company, product, or service:
Plusnet
In 2021, we were hired by SKETCH events to provide brand ambassadors for Plusnet’s 2021 Fathers Day event. Their ‘That’ll do’ catchphrase, inspired by their Yorkshire roots, means it’ll more than do, and represents Plusnet’s friendly, lighthearted nature. It conveys how they often go the extra mile- something that our brand ambassadors channelled throughout their shifts.
As Mother’s Day often receives more public attention, Plusnet decided to give away free Father’s Day cards. There was no hidden agenda e.g. get a free card in exchange for giving some personal contact information. Our staff was simply tasked with encouraging people to take a free card and celebrate their dad on Father’s Day.
Our staff were also given web and social media links as well as phone numbers. These were given to anyone who wanted to find out more info about Plusnet. Additionally, staff was told to be aware of any potential littering caused by the cards and to clear it up if there was any.
Absolut Vodka
Push Promotions supplied staff to vodka-brand Absolut for their ‘Nothing Beats Together #IRL’ campaign. This celebrated the lifting of lockdown in Summer 2021. We supported the campaign in Birmingham, Cardiff, and also Manchester, by providing brand ambassadors and event managers to run the interactive events.
A large interactive Absolut billboard was set up with 2 plinths at either end. From here pairs of people would stand and play a game to try and win a free drink sample of Absolut Watermelon Vodka, lemonade, and lime. Our staff were responsible for running this event from start to finish! They ensured that all participants were over 18 through ID checks, made sure that everything was Covid-safe through queue management and regular sanitising. They also prepared the drink samples, encouraged public participation, and made sure that individuals only played once through hand-stamps.
There was a lot for our staff to juggle throughout the campaign, but all of our ambassadors were rigorously briefed and trained beforehand to ensure that they were ready to hit the ground running on the day! Our ambassadors also wore branded Absolut uniforms to further raise brand awareness.
Urban Legend
Moreover, Push Promotions provided experienced brand ambassadors to work with Urban Legend in Brighton, promoting their first-ever donut shop! This promotional campaign aimed to announce Urban Legend’s arrival to Brighton! It aimed to spread brand awareness through word of mouth marketing as well as social media.
Out staff worked from a vibrantly pink Urban Legend cart. From here they engaged with members of the public, and promoted Urban Legend by offering free donut samples and explaining the brand’s key messages. Additionally, they were responsible for giving out BOGOF discount flyers and directing customers to the physical store to redeem this discount.
There was also a large donut-stack photo-backdrop by the cart. Our ambassadors encouraged the public to take photos in front of and post online with the #ImABeliever hashtag. As always, our staff upheld high professional standards and successfully promoted Urban Legend’s ‘responsible indulgence’ message to hundreds of locals!
To read about more events that Push Promotions have previously staffed, click here.
So there you have it! The best brand ambassador examples! Push Promotions are available to supply highly skilled and experienced brand ambassadors all over the UK, all year round!
