MARATHON COSTUME CHARACTER STAFF

We supplied marathon costume character staff to work on behalf of Simplyhealth nationwide at The Great Run marathon events. Here, our staff worked as the Simplyhealth mascot and as an accompanying chaperone. We have staff located across the entire UK so provide different teams of staff for each ‘Run’ to save you staff transport and accommodation costs.

Staff were fully briefed prior to the events and so were able to successfully promote the health insurance company. They knew of all their health plans and were able to answer any general questions from the public. Our mascot staff were selected due to their ability to take on the mascot’s mannerisms and create a fun atmosphere. We have staff with performing arts experience who are perfect for this type of work.

Our character and chaperone fully emersed themselves in the days activities, positively interacting with 100s of members of the public along the marathon route and our designated stand. Runners, spectators, workers, and families all enjoyed photos and ‘mime-filled’ conversations with the mascot. This all boosted Simplyhealth’s recognisability.

Additionally, chaperones are essential to support the mascot. They help them change, guide them around the venue (vision is often restricted in mascot costumes), and manage crowd interactions. They are therefore vital to ensuring the mascots safety as well as their effectiveness.

Moreover, given the demographic on marathon runners, Simplyhealth picked the perfect location to promote their brand. This crowd were therefore more likely to actively engage with the brand promotion.